Valerie

Websites forindependentbusinesses.

Built for coaches, skin clinics, online businesses, local shops and therapists.

Made slowly, by one person, on purpose. I'm Valerie. I build websites that bring you more clients: found when someone nearby searches for what you do, and so easy to use that they get in touch or book there and then.

Live sites I've built for The Face Workshop, Finally Seen, DentDash and more.

Ready within 7 days. Fixed fees. Training included. All handled for you. Found on Google and ChatGPT.

Selected work

A few sites I've built lately.

Every site gets its own design, no two alike. The first six are live businesses, so click through and have a proper look around. The practice sites after them are sample designs, built the way I would build yours.

What a good site does

The quiet work a website does for a business.

Being found.

Most people look you up online before they ever ring. Your site shows up where they're looking, on Google, Maps and now things like ChatGPT, so they find you and not the place down the road.

Being chosen.

People decide whether to trust you within seconds. Your site loads in a blink, looks lovely on a phone and puts your reviews and booking right where a busy person needs them, so they book instead of clicking away.

Coming back.

Kept fresh month after month, it keeps your diary full: past clients come back, new ones keep arriving, and when someone recommends you, there's somewhere lovely to send them.

One new client is often worth hundreds, sometimes thousands, over the years. It does not take many for a good site to quietly pay for itself.

Ways to work with me

Get chosen. Get found. Get booked.

Three simple ways to work together, depending on how much you'd like taken off your hands. Every one starts with a website that's yours.

Just the website

Get Chosen

Your new website

  • People pick you over the place down the road. A site that looks as good as your reviews say you are.
  • Built around you. Your real reviews, services and photos, made to be found on Google.
  • Easy to change. I show you how to update it yourself.
  • It's yours. No monthly fee.
Most people choose this

Get Found

Your website, plus the Get Found plan

  • More people nearby find you. Two new pages a month answering what people search before they book.
  • You show up when people ask ChatGPT and things like it who's best near them.
  • Your site never looks out of date. Message me and it's done within three working days, up to five changes a month.
  • You see it working. A short note each month in plain English: what I did, how many people found you, how many tapped to call or book.
  • No risk. Not happy after the first month? I refund it, and you keep everything.
Everything

Get Booked

Your website, plus the Get Booked plan

  • A fuller diary. Everything in Get Found, doubled: four new pages and two local pages a month.
  • New clients see a business that cares. Every Google review answered within two days.
  • You stay front of mind. 12 social posts, 4 short videos and a weekly Google post, made and scheduled for you.
  • Past clients come back. One email a month to your client list.
  • No risk. First month refunded if you're not happy, and you keep everything.

Your new site, ready within 7 days of saying yes. Every business is different, so I give you a fixed price once we've talked. No surprises, and nothing starts until you say yes.

Book a 15-minute chat

Beyond the website

Everything around the site, too.

More clients finding you, more of them booking, and more of them coming back, without you giving up your evenings to it. That's what the work around a website does, so I do that too. Any of these can be a starting point on its own, or an add-on to a website.

Getting found

Paid ads.

More of the right people finding you, the week you want them. I set up and run ads on Meta, Google and TikTok that show you to people nearby at the moment they're looking for what you do.

Social media, done for you.

Stay in front of people without finding the time to post. I make posts and short videos in your look and your voice, and schedule them on whichever platforms you use, so your socials keep working while you work.

Content strategy.

Stop guessing what to post. You get a clear plan for what to say and where, built around the clients you actually want, so everything you put out brings the right people in.

Articles and blog writing.

Be the answer when someone nearby asks Google or ChatGPT a question about what you do. I write articles around the questions your clients really ask, in your voice, so more of them find their way to you.

Turning interest into clients

Lead magnets.

Turn people who are only browsing into people you can follow up with. A useful guide, checklist or quiz they'll happily swap an email address for, so a quick look becomes a conversation.

Email sequences.

Follow up with every enquiry without lifting a finger. Warm emails go out on their own, welcoming new people, answering the usual questions and gently suggesting what to book next, on whichever email platform you use.

Email marketing.

Bring past clients back and fill quiet weeks. A regular email in your voice and your colours, written and sent for you, so the people who already love what you do remember to book again.

Review replies.

Win over the next person reading your reviews. Every review gets a warm, personal reply in your voice, so new clients can see you care before they've even met you.

Your front desk

AI receptionist.

Never lose a booking because you were busy. A friendly voice answers every call, day or night, books people straight into your diary, answers the usual questions and passes anything tricky to you.

Missed calls, followed up.

Stop missed calls turning into lost clients. If a call does slip through, the caller gets a text straight away with a link to book, so they come to you instead of ringing the next place on Google.

Your brand and content

Branding.

Look as good online as you are in person. A look and a voice that feel like you, used the same way across your site, socials and emails, so people recognise you and trust you sooner.

Offer formulation.

Make it easy for people to say yes. I help you shape what you sell and how you describe it, so the right clients understand straight away why it's for them.

Images and video.

Fresh, on-brand pictures and short videos whenever you need them, for your site, ads and socials, without booking a shoot every time.

Short-form video editing.

Turn a quick clip on your phone into a polished video. Send me your talking-to-camera clips and I'll cut the ums and ahs, add your captions and branding, and schedule them to post wherever you want them.

Talk it through with me

The Get Found plan

A site that keeps getting better, every month.

Most websites are finished on launch day and slowly go quiet. On my Get Found plan I keep working on yours every month, so more of the right people keep finding and booking you, on Google and through things like ChatGPT, while you get on with your work.

Two new articles a month.

More people find you every month. Two new articles, written around the questions your clients actually ask, published on your site for you, and you can ask for changes to any of them.

Found on Google and through ChatGPT.

You keep showing up as search changes. I keep the behind-the-scenes setup up to date, so Google and things like ChatGPT know exactly what you do and where, and point people to you.

Small changes, done for you.

Your site always says the right thing, without you touching it. New prices, opening hours, photos or team members: just email me, up to five a month, done within three working days.

Hosting, security and backups.

Peace of mind. Your site stays fast, secure and backed up, so nothing quietly breaks and you never have to think about it.

You see it working.

Once a month, a short note in plain English: what I did for you that month, then how many people found you on Google and tapped to call or book.

Want review replies, social posts and an email to your clients too? That's the Get Booked plan.

How I work

Simple, honest, and kept running.

Ready within 7 days.

No waiting months for a website. Your new site is ready within 7 days of saying yes: send me your photos, logins and the few details I ask for, and I do the rest.

Fixed fees.

No surprise bills. The price is agreed upfront, never hourly, so you know exactly what you're paying before we start.

Training included.

You're never stuck waiting on someone else. Before your site goes live, I walk you and your team through it, so you can change things yourself whenever you like.

All handled for you.

Your evenings stay yours. On the Get Found plan, hosting, updates, new articles and the little changes that come up are all done for you. Just email me.

Under the bonnet

The boring bits I obsess over, so you never have to.

  • Speed.Fewer people give up before they book. Your site loads in a blink, even on a phone with a patchy signal, because a slow site quietly loses the people who nearly booked.
  • Local search.You show up when someone nearby searches. The site is set up so Google knows exactly what you do and where, and it works hand in hand with your Google listing and reviews.
  • Ready for ChatGPT.More people now ask things like ChatGPT who to go to. Your site is built so those tools can read it properly, so your name comes up in the answer.
  • Mobile first.Most of your visitors are on their phone, often in a spare minute. Everything is designed for the phone first, so booking is easy there, not fiddly.
  • Easy booking.More bookings with less back and forth. Whatever you use for appointments is linked in, so booking takes a few taps, not phone tag.
  • Accessibility.Nobody gets turned away by your website. It's easy to read and use for everyone, including people who struggle with small text and fiddly menus.
  • Security and care.Your site stays safe and working. The padlock in the address bar, updates, backups and a watchful eye are all handled month by month, so nothing quietly breaks.
  • A visibility snapshot.You know what you're up against. Before I build anything, I look at how you show up on Google next to the businesses you compete with, so we both know exactly what the new site has to beat.

Questions

The things people usually ask first.

  • How long does it take?Your new site is ready for you to look over within 7 days of saying yes. All I need from you are your photos, the details I ask for and any logins, sent within a couple of working days of me asking, and I do the rest. If something takes longer to arrive, the date moves on by the same number of days.
  • How much does it cost?Every business is different, so I give you a fixed price once we've talked. It's agreed upfront, never hourly, and nothing starts until you say yes.
  • Can I change things myself?Yes. Before your site goes live, I walk you and your team through it, so you can change things yourself whenever you like. On the Get Found plan you can simply email me instead, up to five changes a month, done within three working days.
  • Who will I be working with?Just me. No account managers and no ticket queues: I do the work and answer your emails myself.

Free website check

Is your website losing you clients?

Pop in your address and in about ten seconds I'll show you what might be stopping people finding and booking you: Google, phones, tap-to-call, booking buttons and things like ChatGPT. Free, and nothing is stored.

Check my website
Valerie at her desk
hi, I'm Valerie

One person. Over a decade in.

I'm a web designer, and I've spent over a decade building websites made to be found on Google and, these days, through things like ChatGPT too.

I recently became a mum, so I work with a few businesses at a time. That means your site gets my full attention: no account managers, no ticket queues, just me doing the work and answering your emails myself.

Lovable Certified Expert, Website builder 2026

Fancy a chat?

If you'd like more clients finding and booking you, grab fifteen minutes with me. I'll tell you honestly what would make the biggest difference for your business. No pitch, no pressure.